North of Superior Marina Guide - History and Objectives

HISTORY AND OBJECTIVES

The Marina Marketing Association was formed in the fall of 1993 to promote the boating opportunities along the Canadian North Shore of Lake Superior.

Many of the communities have been developing their marinas and waterfronts as an opportunity to attract marine tourism into their areas.

The Association's vision and objectives are:

To support the development of a series of full service marinas along the Canadian North Shore
To establish a defined tourist destination for cruising
To establish facilities providing access to Lake Superior from the land and from the lake to the land
To encourage the business sector to provide support services for boaters
To develop a series of Lake Superior havens and rest stops for boaters comfort and safety
To provide a safety and training program for marina operators and staff
To develop a self-supporting boating industry that will provide substantial economic benefit along the Canadian North Shore
To establish a joint marketing effort involving communities, government and private sector
To establish a working relationship with the North Channel Marine Tourism Council and the Friends of the Trent-Severn Waterway Tourism Partnership for the exchange of ideas, information, co-op marketing, networking and support.